Privacy policy.

Thanks for visiting ajolla’s Privacy Policy. We created our Policy as of June 01, 2021.

As always, thanks for using ajolla, and please let us know if you have any questions or feedback.

About This Policy

We may update this Policy from time to time. If we do, we’ll let you know about any material changes, either by notifying you on the Site or by sending you an email. New versions of this Policy will never apply retroactively—we’ll tell you the exact date they go into effect. If you keep using ajolla after a change, that means you accept this Policy.

Who We Are

ajolla, Inc. (together with, subsidiaries, affiliates, agents, representatives, consultants, employees, officers, and directors—collectively, “ajolla,” “we,” or “us”) provides services that help people bring businesses to life (our “Services”). Our main service is a funding platform for businesses. We are a Private Corporation based in Chicago, IL.

How This Policy Applies

This Policy describes the information we collect from you, how we use that information, and our legal basis for doing so. It also covers whether and how that information may be shared and your rights and choices regarding the information you provide to us. If you see a capitalized word, it’s defined in our Terms of Use. By using the Services offered by ajolla, you’re acknowledging you have agreed to our Terms of Use and that you have read and understood this

What We Collect and Receive

In order for you to create an account on ajolla and use our Services, we need to collect and process certain information. Depending on your use of the Services, that may include:

  • Information you provide by completing forms on ajolla — your name, email and postal addresses, telephone number, country of residence, login, and password details. We may ask for this information if you register as a user of the Services, subscribe to our newsletters, upload or submit content through ajolla, or if you contact us;
  • Information you provide for identity verification purposes when launching a project, including your legal name, business name and Tax ID for business entities, and date of birth. In some cases, our payment processor will request that you provide a secure upload of an identity document (such as your passport, drivers license, or other government-issued ID) to ajolla;
  • Details of any requests or transactions you make through the Services. ajolla partners with other companies (such as Stripe) for payment processing and the payment information you submit is collected and used by them in accordance with their privacy policies (read Stripe’s privacy policy). ajolla doesn’t store your payment information apart from the last four digits of your credit card or bank account (as applicable), expiration date, and country, which we require for tax, government regulatory, and security purposes;
  • Information about your activity on and interaction with ajolla, including use of our mobile apps (such as your IP address, and your actions on the app);
  • Information about the ways people visit and interact with our app, in the form of traffic analytics. You can opt-out of being included in Google Analytics.;
  • Communications you send to us (for example, when you ask for support, send us questions or comments, or report a problem);
  • Information that you submit on or to ajolla in the form of comments, contributions to discussions, or messages to other users; and
  • The email address associated with your Facebook account, if you choose to sign up using your Facebook credentials. ajolla will also request permission to access your name, profile picture, and friend list (these permissions are governed by Facebook’s privacy policies and can be managed through your Facebook privacy settings). We never post anything to your Facebook, Twitter, or other third-party accounts without your permission.
  • Demographic information—such as your age, gender identity, sexual orientation, race, and ethnicity—that you have the option to provide to us after giving your consent to the processing of those personal data in order to help ajolla equitably support all entrepreneurs and represent a diverse population in our research. This category includes data that may qualify as protected classifications under other California, federal, or other applicable laws.

You may decline to provide us with your information. However, this will limit your ability to register for an account or use ouDemographic information—such as your age, gender identity, sexual orientation, race, and ethnicity—that you have the option to provide to us after giving your consent to the processing of those personal data in order to help ajolla equitably support all entrepreneurs and represent a diverse population in our research. This category includes data that may qualify as protected classifications under other California, federal, or other applicable laws.r Services. You may review, change or remove your information through your account settings.

How We Use This Information

We use the information we collect for the following purposes:

  • To keep your account secure and protect our Services (including to verify the identities of entrepreneurs and prevent fraud and abuse);
  • To enable us to provide you with our Services, and to improve and promote our Services;
  • To enable us to provide you with our Services, and to improve and promote our Services; To create and administer your account, contact you, and customize your experience on ajolla (for example, to show your campaigns that we think may interest you based on your previous use); and
  • To track and analyze the use of the Services so that we can improve how ajolla is performing and provide users with the best experience possible.

European Union Users

Data protection law in Europe requires a “lawful basis” for collecting and retaining personal information from citizens or residents of the European Economic Area. Our lawful bases include:

  • Performing the contract we have with you: In certain circumstances, we need your personal data to comply with our contractual obligation to deliver the Services, enable entrepreneurs to establish and display their projects, and enable backers to find and make pledges to them.
  • Legal compliance: Sometimes the law says we need to collect and use your data. For example, tax laws require us to retain records of pledges and payments made through our Services.
  • Legitimate interests: This is a technical term in data protection law which essentially means we have a good and fair reason to use your data and we do so in ways that do not hurt your interests and rights. We sometimes require your data to pursue our legitimate interests in a way that might reasonably be expected as part of running our business and that does not materially impact your rights, freedom, or interests.
  • For example, we use identity, device, and location information to prevent fraud and abuse and to keep the Services secure. We may also send you promotional communications about our Services, subject to your right to control whether we do so.
  • We analyze how users interact with our app so we can understand better what elements of the design are working well and which are not working so well. This allows us to improve and develop the quality of the online experience we offer all our users.

How This Information Is Shared

Information that’s shared publicly

When you create an account, we create a basic profile page for you on ajolla, containing your username, the date the account was created, and a list of projects you have backed or launched. By default, your profile is private and you can choose to make it public in your account settings. Your username appears with the comments you post and messages you send on ajolla and, if your profile is set to public, people can click your username to view it. If you make your profile public, others will be able to see the following things:

  • The account username you select, and the date the account was created;
  • Any information you choose to add to your profile (like a picture, bio, or your location);
  • Campaigns you’ve supported (but not given amounts or coupons chosen);
  • Campaigns you’ve created;
  • Comments you’ve posted on ajolla; and
  • If you have “Liked” a campaign update.

If you would like to have a public profile, but don’t want others to see your name or profile image on a campaign’s Community tab, you may choose an account image or name that is not identifiable (e.g., CatLuvr88). You can modify or delete certain information associated with your account (such as your username, profile image, biography, and location) from your account settings and you can change your privacy settings if you want to make your profile private or adjust the default settings.

Entrepreneurs are also asked to verify their identities before launching a campaign. Once this has been done, the entrepreneur’s Verified Name will be publicly displayed on their account profile and on any campaigns they launch.